AdSense for Search Now Souped up by Custom Search

Don’t know why it has taken Google AdSense so long, but now AdSense for Search is now powered by Custom Search. Publishers who have used AdSense for Search know how frustrating it was to make it work  well with your site or blog because of its limitations on customization. Instead publishers opted for the non-paid [...]

AdSense Add a Known Issues Page

Google AdSense have added a new Known Issues page, where AdSense publishers can track and check the status of reported and known problems and issues with their accounts and the programme itself. The Known issues pages will thus provide updates on just reported issues and other existing ones. The aim is to provide more transparency [...]

Google finally get DoubleClick

The European Commission have finally approved the acquisition of DoubleClick by Google with no conditions attached saying they did not see this move would marginalise competitors as there are many alternatives in the display ads market.
DoubleClick is an online display ads company that also provide  ad serving and management technology to advertisers, web publishers and [...]

Global Online Advertising Reaches $45bn, and $147bn by 2012

Internet advertising continues to grow at a faster rate than previously estimated. According to estimates by the Interactive Advertising Bureau (IAB) inconjunction with PricewaterhouseCoopers, US Internet advertising revenues for 2007 have grown by 25% to $21.1 billion from $16.9 billion in 2006. Even quarter revenues have grown exponentially producing record level revenues.

“Interactive media continue [...]

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TrendStarks is a weblog about Internet and Technology trends. From gadgets to power computers, widgets to enterprise software applications, Web 2.0 trends to business technology, online advertising to tech biz, gaming to home entertainment..[more here]